Against the background of the first RFID-Rollouts by large retailers in North America and Europe, this paper concerns itself with the perception of RFID technology as a risk to privacy. The objective of our contribution is to identify, at a relatively early phase of the risk development, strategic options with which RFID suppliers and users can positively influence the public acceptance of the technology. We propose a strategic framework based on research findings on risk perception and technology acceptance as well as a set of options for coping with the public perception of RFID-related privacy risks.
The 3rd International Conference on the Internet of Things (IoT2012) will include a highly selective dual-track program for technical papers, accompanied by reports on business projects from seasoned ...
Mark Weiser first proposed Pervasive Computing two decades ago and we've explored the space of his ideas in that time. It's time to explore new wild and crazy -- "hot" -- ideas! The goal of PerHot is ...
As part of their research for GS1, members of the Auto-ID Labs research network have presented a recent update at GS1's Industry and Standards Event in Brooklyn, March 2011.
For a List of RSS 2.0 Feeds: Please Click Here